Friday, March 15, 2019

Tesla Model Y is the Model X of the Model 3


Y? Tesla Y!

Thursday, March 14th, at 8:20 PM (PDT) Elon Musk, the CEO of Tesla announced the latest edition to the line up of electric vehicles that has been a long time coming.  This most recent vehicle completes the line of vehicles' whose model names spell out the word S3XY (sexy).  The announcement comes on Pi Day (March 14, or 3.14), but also culminates the 11th anniversary of Tesla's first vehicle release; the Roadster.

A Re-iteration of an Iteration

The Model Y met with great fanfare to those fans in the audience, but was met with disappointment by shareholders on Friday, March 15th.  Tesla stock dropped 5%

For ages Tesla has struggled to impress those who would short its stock, even getting Musk into trouble when he attempted to combat the practice.  But the trouble lies not in the fickle stock holder, but in the perception of the thing.

Y = X of 3

The model Y is the Model X, but the Model 3 version.  Its obvious on multiple levels.  The oddly curve nose of the Model 3 is apparent on the Model Y.  The much taller roof on the Y mirrors the X.  Although there are definitely no gull-wing doors on the Y, the added seats and even the pattern of the seat position is similar to the X.  The mere fact that the Model Y is priced similarly to the X as a version of the 3 (10-20% more) is yet another comparable factor. 

An Unfair Comparison

Investors and Fans might well be disappointed by the presentation of the Model Y if they compare it to the presentation given by Musk in the debut of the Tesla Semi truck.  That show demo'd more than than just a new tractor / trailer combo, but the updated version of the Roadster.  The Roadster 2.0 is definitely much more "sexy" than the Model Y, despite it's offerings.  

In this day of instant gratification, online sales of motor vehicles, and persons of power using twitter as their billionaire platform, is it any wonder that reactions and comparisons are made so hastily? The model Y was an inevitability, not merely to fill the position in the proposed term (sexy), but as a way to complete the line-up.  Tesla now has one of each; the Luxury sedan, the SUV, the Standard sedan, and the Crossover.  Most manufacturers, if they even have an electric vehicle, have one at this point.  The serious competition is yet to come and Tesla isn't just on the bleeding edge, they've manufactured the edge.


No comments:

Post a Comment